Machinery Auction Software

Machinery Auction Software for Auctioneers

Online Plant and Machinery Auction Software

Do you want to go up against the biggest and best machinery auctioneers online? This is how we can assist.

Plant and machinery auctioneers worldwide can engage buyers online and boost revenues by offering an interactive marketplace where bidders can purchase assets from anywhere in the world, all thanks to online auction software.

We want you to participate in the daily global online auctions that our software is running. Forget about being restricted to your immediate area by geographic boundaries. We wish to support your efforts to increase sales.

Our software offers the significant advantage of not requiring you to purchase any hardware, software, or licenses to use it for your plant and machinery auctions. We enable you to set up online plant and machinery auctions directly from your own website within hours, providing everything you need to get online and compete with the largest auction businesses in the world.

Make no mistake: over the past ten years, we have assisted our clients in selling hundreds of millions of dollars’ worth of plant and gear online. We are well-known in the industry as a very dependable partner of auctioneers everywhere.

Scalable plant and machinery auction software

Our cloud-based platform can scale up and down as per your requirements.

Our custom branding and colours solution means it’s your brand that bidders see, not ours.

This platform will sit in your website and will grow with your business. Some of the world biggest and well known companies use this platform everyday. 

Whether your machinery business is large or small, we have the solution for you. 

You have access to every bidder who registers to bid so that you can promote your online auctions and other events as well.

New Features!

Payment gateway options:  (Stripe, Apple Pay, Google Pay, PayPal) 

AI chatbot: 24/7 Admin Support

Auction API : Our integrated suite enhances efficiency, reduces administrative workload, and ensures scalability by automating processes seamlessly across systems.

Lot videos: Specific lot videos of your featured content. 

Marketing Materials (images, GIFS, Videos).  Use for EDM, website and social media marketing. 

Invoicing Options: 

Use in system invoicing 

Export CSV for external invoicing

XERO invoicing compatibility module.

Features and Benefits

Our auctions are simple to set up and manage and run from your own website. We use the latest in HTML5 video technology to ensure that the platform runs smoothly across all modern browsers and devices and can be accessed without the need to download apps.

Your brand is at the forefront of the auction platform, which is styled in your brands’ colours and logos.

Our auction platform is simple to use and can be set up to be running plant and machinery auctions within hours. Our worldwide support and marketing assistance are setup to ensure that everything runs smoothly.

We firmly believe that Your confidentiality and your customers are yours only, and will never be swapped or remarketed to. Our system is feature rich, and allows you to list as many lots, pictures and videos as you like, run entire auctions from a tablet with our mobile clerking feature.

Our system is jam-packed with useful admin features and you can run timed, sealed and webcast auctions with the click of a button. Features like pre-bidding, bid extension and staggering come as standard.

Furthermore, your bidders will be delighted with the system, as it allows them to see bids in real time, receive auto outbid notifications, and access an invoicing system.

With over 15 years of experience helping plant and machinery auctioneers worldwide we have the knowledge and experience to help your business. We’re all about increasing the accessibility of your online auctions. Expand your market, and allow your bidders to bid from any where, at any time. It’s as simple as that.

Online auction solutions for your business

🎥 Live Webcast Auctions

⏳ Timed Online Auctions

📈 Marketplace

👩‍💻 Remote Clerking option

✅ Everything you need & will run from your own website

🏷 White Label Auction Software – ‘value protect your bidders & IP’ ( Not a group site 🚫)

📲 So modern works on all devices without frustrating bidders to download apps

🧑‍💻 Includes Setup, Training & Local Ongoing Support

🧾 Auction invoicing & reporting

🖥 Websites & marketing

😊 Simple for bidders and powerful for auctioneers

So ready to get started?

The latest in Webtron 8.0AI has arrived

There has never been a better time to upgrade to Webtron’s 8.0AI newest artificial intelligence auction software release. 

Take advantage of a white label auction solution that runs from your own website.  It has been designed for Machinery auctioneers like you to take your online auction business to another level.

Webtron 8.0AI is ’Simple for bidders and powerful for auctioneers’.

Please get in touch and arrange a demo for your business.


How does machinery auction software benefit auctioneers?

Machinery auction software can benefit auctioneers in several ways. Firstly, it streamlines the entire auction process, from registration to invoicing, reducing the amount of time and effort required to manage auctions. The software can handle everything from cataloguing items to bid recording Auctioneers can also use the software to create custom reports and track their auction data, providing valuable insights into their business. Additionally, auction software can help auctioneers expand their audience by providing online bidding capabilities, allowing bidders from anywhere in the world to participate in the auction.

What features should auctioneers look for in machinery auction software?

When evaluating machinery auction software, auctioneers should look for several key features. Firstly, the software should be easy to use and require minimal training for auctioneers and their staff. Additionally, the software should provide features such as real-time bidding and invoicing. Online bidding capabilities are also essential, as they allow bidders from anywhere in the world to participate in the auction. Finally, the software should offer robust reporting capabilities, allowing auctioneers to analyse their auction data and make informed business decisions.

How can auctioneers evaluate the effectiveness of their machinery auction software?

Auctioneers can evaluate the effectiveness of their machinery auction software by tracking metrics such as sales volume, number of bidders, and conversion rates. They can also solicit feedback from bidders and buyers to identify areas for improvement. In addition, auctioneers can evaluate the software’s user interface and ease of use, as well as its ability to integrate with other software tools such as accounting software and CRM systems.

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